Leadership

Howie Shareff

Founder and Executive Director

Howie Shareff founded You Call This Yoga in 2007 as a business to share yoga that was adaptable for tired, worn baby boomers. As a 52-year-old practicing dentist and recreational athlete, he was managing his own severe arthritis for many years with gentle yoga. Howie also utilized yoga as part of his preparation and recovery from surgery. Through these experiences, he found that the benefits of yoga to enhance healing and comfort could be accessible to anybody willing to breathe, focus and mindfully move.

Howie’s philosophy about the business was that it served the community to improve social, emotional and physical health. He sought this to be a social entrepreneurial endeavor, where yoga that is accessible for all can be delivered by skilled, passionate, paid and professionally supported teachers. In 2010, Howie succeeded, with help from the NC Center for Nonprofits, in having You Call This Yoga recognized by the IRS as a 501c3 non-profit organization.

Since then, Howie has grown in the role as Executive Director through advice from the Small Business Center at Wake Tech, the Board of Directors of You Call This Yoga, and many coaches in our region. Howie also produces two educational shows: the You Call This Yoga Show (30 minute class) that airs on Raleigh Channel 10 and the You Call This Yoga YouTube channel, and the You Call This Yoga Internet TV Show (60-minute talk show about accessible yoga).

Currently, Howie stays young by engaging prospective yoga teachers, host partners, team members for YCTY, business partners and students. He welcomes your contact to learn more about you.

Board of Directors

President / Treasurer – Bill Harmon, CFP

Willam HarmonBill has been a financial services professional for thirty years in the triangle. His business life encompasses a wealth management firm, life insurance agency and college planning software company. As a life-long health advocate, Bill is a vegetarian, an active competitive martial artist, and yogi.

As a board member I have watched YCTY as an organization evolve into a dynamic, creative and impactful non-profit. The opportunity to be a part of this team has been a positive influence on me as a participant, member, and individual. I believe in the mission of YCTY and share in the excitement of its continued growth and success.

President Elect – Barbara Vosk, Ph.D., RYT500

Barbara is a founding member of YCTY, having served on the Board as Secretary since 2014. She has been a yoga practitioner for over 15 years, and completed her 500 hour yoga teacher training at blue lotus yoga in 2015. Barbara is a licensed practicing psychologist in Raleigh, and integrates many aspects of yoga into her clinical practice. In addition to her regular yoga teaching schedule, Barbara offers trainings on ways to integrate yoga to assist those coping with anxiety, trauma recovery, and other emotional issues. She believes strongly in the healing power of yoga, and is passionate about bringing these practices to others-beyond the bounds of yoga studios.

Barbara is excited to step into the role of President of YCTY in 2020, and looks forward to leading the organization into its second decade of providing accessible yoga to the Triangle community.

Board Secretary – Shannan Tyndall

Shannan joined You Call This Yoga over 5 years ago as the Event Planner and Media Manager and has recently joined the board as the Secretary. Shannan received her marketing degree from the University of Wisconsin Madison and has worked in the corporate world building brands and developing businesses for over 15 years. She was also a Marketing Manager at Triangle Business Journal and Advertising Director at The INDY.

Shannan has been practicing yoga for over 10 years and has always appreciated the health benefits of a regular practice. She enjoys getting her husband and two-year-old son involved with yoga any chance she gets. She believes that everyone can benefit from yoga and loves that You Call This Yoga makes yoga accessible to those in the community who may not otherwise have access to it.

President Emeritus / Strategic Planning & Governance Co-Chair – Sarah Wechsberg, MBA, RYT200

Sarah WecshbergerSarah is a strategist, leader and self proclaimed “data nerd” working to improve experiences for customers in the healthcare industry. She has over a decade of business consulting and entrepreneurial experience all in the spirit of change management for greater value, experiences, products and connection with customers. Sarah also moonlights as a yoga teacher with a focus on teaching skillful and gentle alignment methods to help people enhance their inner connection with more ease and joy.

Sarah’s skills, passions and desire to give back aligned with YCTY and she joined the board many years ago. She‘s been the board President and served on many of the supporting committees and most of all she’s committed to the mission, the communities we serve and the family we’ve created through this great work.

Development Co-Chair – Celia Hartnett, CSW, RYT200

Celia HarnettCelia Hartnett believes that yoga helps dissolve the illusion that our bodies, minds, and spirits are separate. She began practicing yoga when she needed a complement to triathlon training. She eventually stopped doing triathlons but went on to become a yoga teacher, receiving her 200-hour training at The White Lotus Foundation in Santa Barbara. Yoga is an excellent adjunct to her psychotherapy practice and Celia studied its role in treating trauma, sharing its wisdom with her patients. To improve her skills, Celia has studied yoga, meditation, and recovery at Kripalu among other places. She has been a student of Tracey Rich, Ganga White, Elise Browning Miller, Amy Weintraub, Cheri Clampett Borda, Arturo Peal, Leslie Howard, Bessel van der Kalk, Rolf Gates and Niki Myers. Celia teaches yoga to women in recovery from substance use disorders on Tuesday evenings at Healing Transitions.

Because of her own physical differences, Celia finds that You Call This Yoga allows her to explore more effective and inclusive teaching. She believes that everyone can find some benefit from the eight limbs of yoga and feels it is an honor to serve on the You Call This Yoga board.

Strategic Planning & Governance Co-Chair – Marc Gracieux, BA

Marc is a product manager who is focused on liaising with internal stakeholders and customers to develop a deep understanding of business needs and the current market landscape to create products that solve business problems in the clinical trials sector and that ensure revenue growth for the company.

My role here on the Board of Directors is to spearhead the effort to integrate technology into our organizational strategy. Since our mission is always to create public value, this also requires to strategically use a different calculus to figure out how we can use technology to heighten our effectiveness and impact as an organization in the nonprofit sector — which is exciting.

Board Development – Randy Cagan, MBA

Randy CaganRandy Cagan, Managing Partner of Fortune Personnel Consultants of Raleigh (FPC), brings thirty years of recruitment and business leadership experience to You Call This Yoga (YCTY).  FPC is a Forbes 50 top-ranked executive and management search firm. In 2012, Randy was appointed to the Board of Directors of the Wake County Community Foundation (WCCF), which directs over 100 different charitable funds and 15 scholarships, awarding grants to an array of local community nonprofit organizations, including the YCTY veterans’ programs. Randy served as the WCCF Board Chairman from 2016-2018 and remains active in this organization.

Building on his WCCF nonprofit background, Randy recently joined the YCTY Board of Directors to lead development and recruitment efforts. He has known Howie and Barbara for 27 years and is excited to help build a strong future for YCTY and the community.

Committees and Participants

Governance

  • Strategic Planning (Sarah Wechsberg, Marc Gracieux, Bill Harmon)
  • Governance (Bill Harmon, Donna Cohen, Barbara Vosk, Shannan Tyndall, Howie Shareff)
  • Finances (Bill Harmon, Howie Shareff)

Development

  • Relationship Building/ Fundraising (Barbara Vosk, Celia Hartnett, Tiffany Candioti, Howie Shareff)
  • Ambassadors for Events (Anjana Rathone, Dianne Reid, Howie Shareff)
  • Programming (Celia Harnett, Elena Rodriguez, Brenda Mai, Jamie Banwell, Celine Wyatt, Howie Shareff)
  • Board Development (Randy Cagan, Howie Shareff)

Marketing

  • Marketing Strategy (Howie Shareff)
  • Event Promotion (Roxane Banville, Shannan Tyndall)
  • Brand Development (Rayneen Thebeau, Roxane Banville, Shannan Tyndall, Mary Lou Mazzara)